Great Regulars: "And look at these," she [Amy Stewart] said,

grabbing a bunch of French tulips from the Netherlands. "This is a really high-end flower," she explained. "It's not just the size, but the petal count, the delicacy of the color. It's a luxury item, like fine wine. One of the things growers are always complaining about in America is that people here have no way of comparing flowers except by price. We don't have a sense of quality."

from Charles McGrath: The New York Times: The Romance of a Dozen Roses, the Gritty Reality of a Truckload

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